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Marketing and Web Designer (Contractor)

companyKatch Kan Ltd
locationEdmonton, AB, Canada
PublishedPublished: Published 2 weeks ago
ExpiresExpires: Expiring in less than 4 weeks
Full time

Katch Kan™ is a pioneering company dedicated to revolutionizing safety and environmental protection within the oil and gas industry. With a steadfast commitment to zero spills and innovative technologies, we lead the way in safeguarding personnel and the environment in oilfield operations. As we continue to expand our reach and impact, we are seeking a skilled Website Development and Online Content & Print Marketing Professional to join our team either as an employee or in a contract capacity, driving our digital and print marketing efforts.

Position Introduction:

  • Opportunity to be part of a dynamic and mission-driven company that is at the forefront of safety and environmental protection in the oil and gas industry.
  • Flexibility to potentially join us either as an employee with full benefits or as a contract professional.
  • Collaborative and supportive work environment where your ideas and contributions are valued.
  • Competitive compensation and benefits package.
  • Growth and development opportunities to advance your career in digital marketing and safety technology.

If you are a strategic thinker with a passion for marketing and a deep understanding of the oil and gas industry, we want to hear from you! Apply now to join our team and help us continue to lead the way in safety and environmental protection.

Position Title - Marketing and Web Designer

Job Description

We are in search of a talented individual who possesses a unique blend of technical expertise and marketing acumen to elevate our online presence and effectively communicate our safety and spill prevention solutions to the industry. The successful candidate will play a critical role in developing and executing comprehensive marketing strategies that resonate with our target audience and reinforce our commitment to safety and environmental stewardship. Oilfield experience is preferred, as it will provide valuable insight into our customers' needs and challenges.

Job Specific Accountabilities:

  • Collaborate with cross-functional teams to develop and execute integrated marketing strategies aligned with company objectives.
  • Design, develop, and maintain a dynamic and user-friendly website that effectively showcases our safety and spill prevention technologies and highlights our industry expertise.
  • Create compelling online content, including blog posts, articles, case studies, and multimedia presentations, to engage our audience and drive traffic to our website.
  • Optimize website content and structure for search engine visibility and user experience, with a focus on generating leads and conversions.
  • Manage and maintain social media platforms, including content creation, scheduling, monitoring, and engagement, to increase brand awareness and engagement within the oil and gas community.
  • Develop and execute print marketing campaigns, including brochures, flyers, trade show materials, and advertisements, to support brand awareness and lead generation efforts.
  • Collaborate with external vendors and agencies as needed to support marketing initiatives and ensure brand consistency across all channels.
  • Monitor and analyze key performance metrics to measure the effectiveness of marketing campaigns and identify opportunities for optimization and improvement.
  • Stay up-to-date with industry trends and best practices in website development, online content, and print marketing to drive innovation and competitive differentiation.

Katch Kan Accountabilities

  • Company Values– All employees will know and follow the 5 R values of the company:

         Reliable, Responsible, Responsive, Respectful, Results

  • Goals Orientation – Setting, pursuing, and attaining goals, regardless of obstacles or circumstances.
  • Time and Priority Management: Prioritizing and completing tasks to deliver desired outcomes within allotted periods.
  • Understanding Others: Understanding the uniqueness and contributions of other.
  • Self-Starting: Demonstrating initiative and willingness to begin working.

Recommended Education & Experience

  • Bachelor's degree in marketing, communications, digital media, or related field.
  • Proven experience in website development, content creation, and digital marketing, preferably in the oil and gas industry or related field.
  • Oilfield experience is preferred, with a deep understanding of industry operations, challenges, and safety regulations.
  • Proficiency in web development languages and platforms, such as HTML, CSS, WordPress, and/or Drupal.
  • Strong writing and editing skills, with the ability to create technical content that resonates with our target audience.
  • Experience with AI/SEO best practices and tools, such as Google Analytics and keyword research.
  • Knowledge of social media platforms and best practices for audience engagement and growth within the oil and gas community.
  • Creative thinker with a passion for safety, innovation, and environmental stewardship.
  • Strong project management skills with the ability to manage multiple priorities and deadlines effectively.
  • Excellent communication and interpersonal skills, with the ability to collaborate cross-functionally and build positive relationships with internal and external stakeholders.

 Preferred Software Experience

  • Experience with ZoHo preferred.
  • Office 365 – MS Word, Outlook, Excel, PowerPoint, Teams.
  • WordPress, JavaScript, Google Analytics, SEO, Video Production, Script Writing, 3D Animation, Photoshop, Adobe InDesign, Adobe Illustrator, Graphic Design, Visual Arts.

Job Hazards

  • Daily commuting to and from work.
  • Minimal lifting.
  • Workstation Ergonomics.
  • Extensive time viewing the computer screen.
  • Lighting compatibility.

Please note this job description is not designed to cover or contain a comprehensive listing of all activities, duties, and responsibilities required for this job. Duties, responsibilities, and activities may change at any time with or without notice.

*As a condition of employment, you must be able to pass a Drug & Alcohol test. Some substances that may be utilized as treatments or consumed directly or indirectly recreationally may be flagged. Below are examples of substances, usage, and effects:  6AM (Heroin), Alcohol, Amphetamines & MDA-Analogues, Barbiturates & Benzodiazepines (Depressants/Sedation), Cannabinoids (THC/Marijuana, CBD/Pain Relief), Cocaine (Stimulant), Opioids, Propoxyphene, Methadone (Pain Relief), OXYC/OXYM (Severe Pain), Methaqualone (hypnotic/sleep), Phencyclidine (Mind Altering).  Depending on usage, these substances can remain in your blood, urine, breath, and saliva, ranging from 5 hours to 6 weeks.

Area of focus

  • Business Development / Sales & Marketing
  • Information Technology

Required education level

  • Bachelor's degree 
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